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First poster for The BFG

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The first poster for Steven Spielberg's The BFG has arrived. As posters go, it's pretty standard fare, but what's interesting is that there isn't a glimmer of Steven Speilberg's name on the poster. Besides the E.T. reference, and one wonders how many young movie goers would get that anyway? If anything, maybe it highlights a shift in marketing, where big names are no longer the draws they once were. Or maybe thats just me? And just in case you missed it, check out the trailer that was released in December by clicking here

“The BFG” opens in cinemas on July 22nd 2016, the year that marks the 100th anniversary of Dahl’s birth.



Synopsis: The talents of two of the world’s greatest storytellers – Roald Dahl and Steven Spielberg – finally unite to bring Dahl’s beloved classic “The BFG” to life. “The BFG” is the exciting tale of a young London girl and the mysterious Giant who introduces her to the wonders and perils of Giant Country.  “I think it was kind of genius of Roald Dahl to be able to empower the children. It was very, very brave of him to introduce that combination of darkness and light,’ and being able to do scary, but also be redemptive at the same time and teach a lesson, an enduring lesson, to everyone, it was a wonderful thing for Dahl to have done, and it was one of the things that attracted me to want to direct this Dahl book,” says Spielberg. Based on the beloved novel by Roald Dahl, “The BFG” (Big Friendly Giant) was published in 1982 and has been enchanting readers of all ages ever since.  Dahl’s books, which also include “Charlie and the Chocolate Factory,” “James and the Giant Peach,” “Matilda” and “Fantastic Mr. Fox,” are currently available in 58 languages and have sold over 200 million copies worldwide. Originally created as a bedtime story, “The BFG” was Dahl’s own favorite of all his stories. “It was very important for us to be loyal to the language,” says Spielberg, “and the great writer Melissa Mathison, who also wrote ‘E.T.: The Extra-Terrestrial,’ wrote “The BFG.”  


Directed by three-time Academy Award® winner Steven Spielberg (“Bridge of Spies,” “Schindler’s List,” ”Saving Private Ryan”) from a screenplay by Melissa Mathison (“E.T.: The Extra-Terrestrial,” “The Black Stallion”) based on the best-selling novel by Roald Dahl, “The BFG” stars three-time Tony Award® and two-time Olivier Award winner Mark Rylance (“Bridge of Spies,” “Wolf Hall”), newcomer Ruby Barnhill, Penelope Wilton (“The Best Exotic Marigold Hotel,” “Downton Abbey”), Jemaine Clement (“Rio 2,” “The Flight of the Conchords”), Rebecca Hall (“The Gift,” “Iron Man 3”), Rafe Spall (“The Big Short,” “Prometheus”) and Bill Hader (“Inside Out,” “Trainwreck”). The film is produced by Spielberg, Frank Marshall (“Jurassic World,” “The Bourne Ultimatum”) and Sam Mercer (“Snow White and the Huntsman,” “The Sixth Sense”) with Kathleen Kennedy (“Star Wars: The Force Awakens,” “Lincoln”), John Madden (“The Best Exotic Marigold Hotel,” “Shakespeare in Love”), Kristie Macosko Krieger (“Bridge of Spies,” “Lincoln”), Michael Siegel (“Charlie and the Chocolate Factory,” “Rise of the Guardians”), Frank Smith and Naia Cucukov serving as executive producers.

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The Movie Bit: First poster for The BFG
First poster for The BFG
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